Stevo Perry
1 min readFeb 21, 2020

To many marketers still forget to focus on benefits rather than features, and the advertising of this movie seemed the same. We need to remember to tell our potential customers what’s in it for them, instead of focusing on telling them how clever or cool or woke we are.

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Stevo Perry
Stevo Perry

Written by Stevo Perry

Steven writes humorous and helpful articles about pets, online retail and business. He isn’t afraid to share his mistakes and help others avoid the same.

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